Terms of Service

This page covers how you can use outr and how responsibility is split when you run outreach through it. Using outr means you agree to it.

outr is an AI agent that builds and runs B2B cold email for you. You tell it who you want to reach and what you offer; it finds leads, writes the emails, sets up the sending, and, once you approve, sends and tracks replies.

1. Agreeing to these terms

You agree to these terms when you create an account, tick the box at signup, or use outr. Our Acceptable Use Policy, AI Usage Policy, Privacy Policy, and Refund Policy are part of the deal too.

At signup we ask you to confirm you accept these terms and our Privacy Policy, and we keep a record of that: which version you agreed to and when. If you do not agree, do not use outr. If you are agreeing for a company, you are confirming you can, and "you" means the company.

2. A few words we use

• A campaign is an outreach sequence you set up: who it targets and the emails it sends.
• Lead data is the personal data of the people you target or contact: names, work email addresses, job titles, employers, and anything they write back.
• A recipient is someone who gets, or is lined up to get, outreach you send through outr.
• Mira is the AI agent inside outr that drafts your emails and answers your questions.

3. What outr does

outr helps you run business-to-business cold email. Depending on your plan, it can:

• find leads that match the targeting you set (role, industry, region, company size);
• draft an email sequence and follow-ups for you to review;
• set up sending inboxes and domains for your campaigns;
• send only after you approve a campaign; and
• track replies and draft responses for you to review.

outr is a subscription, and what you get depends on your plan. We may add or change features over time (see "Changes"). outr is a tool that acts on your instructions. It is not a marketing agency, it does not sell you a list, and it does not give legal advice. You decide the outreach; outr helps you run it.

4. Your account

outr is for business-to-business use only. Use it for legitimate B2B outreach to business contacts, not to target consumers and not for personal use. You need to be at least 18. Give accurate details when you sign up and keep them current.

Keep your login safe: you are responsible for what happens under your account. Passwords are handled by our authentication provider and we never store yours in plain text. Tell us at support@tryoutr.io if you think someone else has gotten into your account. We are not responsible for losses caused by someone using your account because your login was not kept secure.

5. How outreach works, and who is responsible

This is how sending works through outr, and how responsibility for it is split.

Nothing sends until you approve it

Every campaign starts as a draft. Nothing goes to anyone until you review it and click Approve and launch. That click is the only thing that starts sending: no background job, schedule, or automation sends on its own, and everything the AI writes is a draft you review first.

You choose who to contact

You decide who gets contacted. You set the targeting (role, industry, region, company size). When outr finds leads, it is doing what you asked: finding people who match your criteria for your campaign. It lines them up, and you review and approve the final list and the emails before anything sends. outr does not decide who to contact on its own; it acts on your instructions for the lists you bring or target.

What you promise about your recipients

For any lead data you upload, import, target, or ask outr to find, and for any outreach you approve and send, you confirm that:

• you have a lawful basis under data protection law to use that personal data for your outreach, and you hold any consent or permission needed to process it and to contact the person;
• you have the right to contact the people you target, and getting and using their details breaks no agreement, website terms, or law; and
• your outreach follows every law that applies to you and to the person you contact, wherever they are, including the GDPR and UK GDPR, ePrivacy rules, the US CAN-SPAM Act, California's CCPA/CPRA, Canada's CASL, and any other data protection, anti-spam, or marketing law that applies to you or your recipient.

You are responsible for your outreach

Between you and outr, you are responsible for:

• who you contact and whether it is legal to contact them;
• whether your outreach follows the laws above;
• the content of every email you approve and send, including anything the AI drafted that you kept; and
• honoring unsubscribes, opt-outs, and any other request a recipient makes.

outr is built to support good practice (a one-click unsubscribe on every send, and permanent suppression of anyone who unsubscribes or bounces), but keeping your outreach lawful and respectful is on you.

If your outreach causes a problem, you cover us

You will cover us and our people for any claim, investigation, loss, fine, or cost, including reasonable legal fees, that comes from:

• lead or recipient data that was collected, targeted, or used unlawfully or without a lawful basis or required consent;
• a campaign or outreach that is unlawful, deceptive, abusive, or breaks our Acceptable Use Policy;
• you breaking any promise in this section or elsewhere in these terms; or
• you infringing anyone's rights, including a recipient's.

This is about how responsibility is split between you and us. It does not change anyone's right to come after either of us directly, and it does not remove either party's own legal obligations.

We can stop risky outreach

We can pause, suspend, or stop any campaign, or your access to outr, at any time and without notice, if we reasonably think it creates a legal, security, spam, abuse, or deliverability risk, or breaks these terms or our Acceptable Use Policy. We do this to protect recipients, other customers, our sending infrastructure, the providers we rely on, and us. We will tell you why when we can.

6. Acceptable use

Our Acceptable Use Policy is part of these terms. In short: outr is for B2B outreach only, not for consumer or purchased lists, and not for spam, harassment, fake headers, phishing, malware, fraud, adult content, or banned or regulated industries. Breaking the Acceptable Use Policy breaks these terms.

7. Billing and renewals

Plans and prices. outr is sold as paid subscription plans. Current plans, prices, and any add-ons are shown at checkout and on our pricing page, and you agree to pay for the plan you pick.

Payments. Payments run through our payment processor. We never see or store your card number, expiry, or security code; the processor handles all of it. Subscribing means you also accept that processor's terms.

When you are charged. You are charged when you check out for a paid plan. You can design a campaign and see a preview for free, but sending needs a paid plan.

Renewals. Plans renew automatically each period (weekly or monthly, depending on the plan) at the current price, until you cancel. You see a renewal notice at checkout. By subscribing you authorize us and our payment processor to charge your payment method on each renewal.

Add-ons and offers. Some plans and add-ons, like branded sending domains, are billed as separate recurring items. Discounts, such as a founding-member offer applied with a promo code or a negotiated custom plan, only apply on their own terms and while the code or agreement is in effect.

Cancelling. Cancel any time through the cancel option and the billing portal. Your plan then ends at the close of the period you have already paid for, and you keep access until then; you can undo the cancellation before it ends. Cancelling stops future charges but does not by itself earn a refund, except as set out in our Refund Policy.

Missed payments. If a payment fails or your subscription goes past due or gets cancelled, we pause all your campaigns straight away and start a short grace period with reminder emails. After the grace period we may release the sending inboxes assigned to you. If you pay and get restored later, your campaigns do not restart on their own; you turn them back on.

Taxes. Prices do not include taxes unless we say so. You cover any applicable taxes and duties, except taxes on our income. Where we have to add VAT or a similar tax, we add it at the right rate.

Price changes. We can change prices. We will give you reasonable notice, and a new price starts from your next renewal after that. If you do not want to pay it, cancel before it takes effect.

8. Refunds

Refunds follow our Refund Policy. Short version: you can get your first month back only if you have not used any sending credits, meaning no campaign was launched and no emails were sent. Once emails go out, the service has been delivered and the fee is not refundable. Any statutory rights you have, including a consumer withdrawal right, are set out in the Refund Policy and still apply.

9. The AI, and no promises about results

Review what the AI writes. outr uses AI to draft emails, follow-ups, and reply suggestions, and to answer questions (see our AI Usage Policy). AI can get things wrong or write something that does not fit. Review every draft before you approve or send it. What you approve is your call and your risk.

Not legal advice. outr, including anything the AI says about compliance, is not legal, tax, or professional advice. Work out whether your outreach is lawful yourself, and get your own advice if you need it.

No guaranteed results. We do not promise any particular outcome, including any number of replies, meetings, leads, or sales, and we do not promise deliverability, inbox placement, open rates, or that a message avoids spam folders. Deliverability depends on a lot we do not control, including recipient mail systems and the content and targeting you choose. Any benchmark ranges or projections in the product are examples, not promises.

10. The providers we rely on

To run outr we use trusted third-party providers for things like hosting and databases, authentication, payment processing, email-sending infrastructure, lead and data sourcing, AI text generation, and inbox and domain setup. What personal data they handle, and what they do with it, is described in our Privacy Policy and, where it applies, our Data Processing Addendum, and we can share more detail about the categories of providers on request. These providers have their own terms, and their uptime and performance are not something we control. We are not responsible for what a third-party provider does or fails to do, except where the law or a data-processing agreement between us says otherwise.

11. Our intellectual property

outr, including its software, the agent, the interface, and everything around it, belongs to us and our licensors. These terms do not hand any of that to you. While you are subscribed and following these terms, you get a limited, non-exclusive, non-transferable, revocable licence to use outr for your own business. You may not copy or modify outr, reverse engineer it, resell or sublicense it, remove our notices, or use it to build a competing product, except where the law says you can anyway.

We may use aggregated, de-identified data from how outr is used to run, secure, and improve it, as long as that data does not identify you or any recipient.

12. Your data

Your data stays yours. You give us permission to host, store, process, and show it as needed to run outr, carry out your instructions (finding leads, drafting emails, sending approved campaigns), and support you. Where your data includes personal data, our Privacy Policy explains how we handle it, and for the lead data and replies we process on your behalf, our Data Processing Addendum applies. You are responsible for the lawfulness of the data you bring and target (see "How outreach works"). Keep your own copies of anything you want to hang on to; outr is not a backup service.

13. Confidential information

Sometimes one of us shares something confidential with the other. If you receive our confidential information, or we receive yours, the receiving side uses it only to do what these terms require, protects it with reasonable care, and does not share it except with people or advisors who need it and are under confidentiality obligations, or where the law requires. This does not cover information that is public through no fault of the receiver, was already known without a duty of confidence, or was developed independently.

14. What we do not promise

As far as the law allows, outr is provided as is and as available, with all faults, and without warranties of any kind, express or implied. We disclaim implied warranties, including merchantability, fitness for a particular purpose, title, and non-infringement. On top of the "no guaranteed results" point above, we do not promise outr will be uninterrupted, on time, secure, or error-free, that problems will be fixed, that the AI will be accurate, or that outr will meet your needs. None of this removes a warranty or right the law says cannot be removed.

15. Our liability

The cap. As far as the law allows, our total liability to you for anything to do with outr or these terms, whether the claim is in contract, negligence, statute, or anything else, will not be more than what you paid us in the 12 months before whatever the claim is about.

What we are not liable for. As far as the law allows, we are not liable for lost profits, revenue, business, goodwill, or savings, for lost or damaged data, or for any indirect, incidental, special, consequential, or punitive loss, even if we were warned it might happen.

What we never limit. Nothing here limits our liability for fraud, willful misconduct, gross negligence, death or personal injury caused by our negligence, or anything else the law does not let us limit. Where we cannot exclude liability but can limit it, we limit it as far as the law allows.

The cap and exclusions apply across all claims together, not per claim. This split of risk is a basic part of the deal between us.

16. If you cause us a claim

On top of the outreach cover in "How outreach works", you will cover us and our people for claims, losses, and costs, including reasonable legal fees, that come from your data, your use of outr in breach of these terms or the Acceptable Use Policy or the law, or you infringing someone's rights. We will tell you about any claim we want covered, let you run the defense with lawyers we are okay with, and cooperate at your cost; we can join with our own lawyers, and you cannot settle in a way that puts obligations on us without our written okay.

17. Suspending or ending your account

By you. Stop using outr and cancel any time, as covered in billing.

By us. We can suspend or end your access, fully or partly, with or without notice, if you break these terms or the Acceptable Use Policy, miss a payment, create a legal, security, spam, abuse, or deliverability risk, if the law requires it, or if we stop offering outr. If the problem can be fixed and the situation allows, we may give you a chance to fix it first. A suspension does not wipe out fees you already owe.

18. Deleting your account

When your account ends, your access ends. We pause your campaigns, detach and release your sending inboxes, and cancel your subscription.

You can delete your account any time from account settings. Deleting it pauses your campaigns, detaches and releases your inboxes, cancels your subscriptions, and then permanently removes your account and its data from our main systems: your profile, subscription records, business profile, agent memory and chat, campaigns, lead data, usage records, and inbox messages. This is permanent and we log that it happened.

A few things outlive deletion, as our Privacy Policy and Data Retention Schedule explain: limited operational and audit records that do not identify you, and a neutralized record kept so a released inbox can be reset for reuse. Our email-sending provider also keeps its own record of campaigns and lead lists on its side, which you may need to ask it to delete separately. Before an inbox is reused, it is scrubbed: detached from campaigns and reset to a neutral sender name. The part of the address before the @ cannot be changed, which is a limit of the sending provider, and a dedicated inbox is cancelled rather than reused.

Some parts of these terms are meant to outlast your account, including your promises and cover, our intellectual property, the disclaimers, the liability cap, confidentiality, governing law, and the general terms.

19. Changes

To outr. We may change, add, or drop features. We will not gut the core of a plan you are paying for without reasonable notice; if we do, you can cancel (see billing).

To these terms. We may update these terms. For a material change we will give you reasonable notice, by email or in the app, before it takes effect, and where needed we will ask you to accept the new version. Using outr after a change takes effect means you accept it. If you do not agree, stop using outr and cancel. The effective date at the top shows when the current version started.

20. Governing law

These terms are governed by the law of the European Union and of the country where outr is based, without its conflict-of-law rules. If you are a consumer, you also keep the protection of the mandatory laws where you live, and nothing here takes away protections that cannot be signed away. Subject to the next section, and to any right a consumer has to use the courts where they live, the courts of the country where outr is based handle any dispute about these terms or outr.

21. Sorting out disputes

If something goes wrong, let us try to sort it out first: email support@tryoutr.io and we will do our best to resolve it quickly. If we cannot settle it informally in a reasonable time, either of us can pursue the options open to us, subject to the governing-law section. Nothing here stops either of us seeking urgent court relief, or stops a consumer bringing a claim to a body or court where that right cannot be waived.

22. The general stuff

Assignment. You cannot transfer these terms without our written okay. We can transfer them to an affiliate or as part of a merger, sale, or reorganization, with notice to you.

Events outside our control. We are not liable for delays or failures caused by things beyond our reasonable control, like natural disasters, war, unrest, strikes, government action, power or internet failures, or a third-party provider going down.

If part is unenforceable. If a court finds any part of these terms invalid, that part is applied as far as it can be, and the rest still stands.

No waiver. If we do not enforce something right away, we can still enforce it later.

The whole agreement. These terms, with the policies they include (Acceptable Use, AI Usage, Privacy, Refund, and where relevant the Data Processing Addendum), are the whole agreement between you and outr about the service, and replace earlier agreements on it. If these terms and an included policy conflict, these terms win, unless the policy clearly says otherwise for its own subject.

Notices. We can reach you by email at your account address or through the app. Reach us at support@tryoutr.io. A notice counts as received when sent, unless the sender knows it did not arrive.

Relationship. These terms do not make us partners, a joint venture, agents, or employer and employee.

Contact. Questions about these terms: support@tryoutr.io.